Internship Do’s and Don’ts
Filed in Internships,Uncategorized, February 26, 2010, 7:00 pm by aeggertI’m quickly approaching my one year anniversary at Laughlin Constable. As such, I’d like to share what I’ve discovered to be proper “intern etiquette” within the advertising industry. (Yes, this is subjective so take it with a grain of salt.) • DO introduce yourself to anyone and everyone. Name and face recognition never hurt at a [...]
Twitter Marketing – @AJBombers Style
Filed in Marketing,Social Media, February 25, 2010, 6:22 pm by aeggertToday my Marquette social media class was fortunate enough to have Joe Sorge from AJ Bombers speak on social media marketing. Joe owns several restaurants in the Milwaukee area including AJ Bombers, Water Buffalo, Swig, and soon-to-open BBQ joint, The Smoke Shack. So what does this local restauranteur know about social media? Turns out, a lot! Earlier [...]
In Your Resume As In Advertising: Less Is More
Filed in Advertising, February 24, 2010, 7:43 pm by aeggertLast night I was working to update my resume and ran into a common problem: I had waaay more information than would fit on one page. Professional skills, relevant classes, computer skills, honors and activities, you name it. My first thought was to push back the margins and decrease the font. Then I had an epiphany: [...]
The Value of Twitter: Reaching Out
Filed in Social Media, February 16, 2010, 3:27 pm by aeggertI can’t tell you how many times I’ve entered a conversation over the value of twitter. People mistakingly see it as a medium to air complaints and give a tedious play by play of their day. Yes, some people use twitter this way, but many don’t. So to illustrate one of the many benefits of using twitter [...]
Twitter Marketing -@BlatzLiquor Style
Filed in Marketing,School, February 10, 2010, 6:50 pm by aeggertYesterday, my Marquette social media class was fortunate enough to have Joe Woelfle of Blatz Liquor speak on twitter marketing. Joe (@BlatzLiquor) is a big name on twitter in Milwaukee. Although he’s only been tweeting for a year, he’s gotten a lot of recognition for his use of the tool. Here are a few of the “juicy [...]
Prezi: The PowerPoint Alternative
Filed in Digital / Interactive, February 9, 2010, 6:03 pm by aeggertSo often in school and in the business world, we are creatively confined by the tools we use. This is even true in the advertising industry –one defined by out-of-the-box thinking. Sure, Apple’s Keynote can snaz-up a presentation, but it’s still operates on the same linear premise as Microsoft’s Powerpoint. We need something different! Prezi [...]
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